14 digital marketing mistakes and how to avoid them
One of the biggest mistakes digital marketers make is "not establishing analytics goals prior to the start of a campaign," says Geoff Hoesch, principal, Dragonfly Digital Marketing. "In order to track the success of a digital marketing campaign, it's ...
Marketing in the Moments, to Reach Customers Online
Google, which has always matched its tiny search ads to moments of curiosity, has been counseling marketers since early last year to aim at even more evanescent "micromoments." Those are the dozens of times a day that people pick up their phones to ...
How Retail Marketers Are Improving Their Email Campaigns
The report was based on data from a survey of nearly 200 online retail marketers who attended the National Retail Federation's Shop.org conference in October 2015. Some 60% of the marketers surveyed say they now use purchase behavior data to send ...
Orignal From: 14 digital marketing mistakes and how to avoid them
No comments:
Post a Comment